Goal: To check and validate usage patterns of how the majority of the Indian older generation uses WhatsApp on daily basis.
Vaishnav Ramayan
Product Designer at Proximity Works
Goal: Making a B2B Client Community Feature to increase client engagement and interaction.
In this case study, I will share with you insights that I gained while trying to understand how the Gen-X (in the Indian context) uses WhatsApp.
Zainab Delawala